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Creating experiences that get people talking.
 

Zebra Lounge

Client: TAC

 
HeadsUp_4.jpg

We created the Zebra Lounge: a fun, interactive space heroing positive pedestrian behaviour, during the Melbourne International Comedy Festival. Transforming the loading dock at Trades Hall, the oasis gave people a place to take a break before seeing a show. The campaign message ‘Heads up, Phones Down’ was integrated throughout the Lounge including a photo gallery of ‘Pedestrians of Melbourne’ walking safely around key iconic locations.