
Graffiti began as a pure promotions agency more than 20 years ago, evolving to become one of Melbourne’s first activation specialists. As the advertising industry caught on to the influence activations were having on consumers the term ‘experiential marketing’ was coined.
Brand experience
We’ve long been at the vanguard of experiential marketing, while also evolving and expanding our services as an agency. Over the years we’ve grown considerably and delivered many high profile fully integrated campaigns that include content, social, digital, tech and PR.
And with that growth came a need to redefine and rearticulate what we offer, while still keeping activation at the heart.
More than just experiential marketing
It’s a strategic, fully-integrated approach to connecting brands with their audiences, guided by the ways in which people are actually consuming brands, right now.
We create real life connections, enhanced by multi-channel touchpoints, – bringing brands to life beyond a TVC or billboard alone. For 20 years and counting, we’re the Brand Experience Experts.
Some work that hit the mark
Explore our portfolio of bold, immersive, insightful and impactful campaigns.