We got together with Hasbro to help celebrate Play Doh’s 60th birthday in Sydney. In a unique, playful activation, we set up a long table of 60 people, aged from 1 to 60, who set about making their very best Play Doh models. This fun-packedevent proved that the world’s most famous dough, still has plenty of currency. Happy birthday to Play Doh - 60 years young in 2016.